Growth · Spend Agent
Meta Analyzer
Ad-set level breakdown of WeWork India Meta campaigns — spend, CTR, CPL and lead quality, with a scale / fix / cut verdict.
Meta spend
₹26.7 L
15 ad sets
Leads generated
1586
Avg lead quality
72/100
Ad sets to cut
2
Ad set performance
Spend, CTR, CPL, leads and lead-quality score
| Ad set | Spend | CTR | CPL | Leads | Quality | Verdict |
|---|---|---|---|---|---|---|
| ORR Consolidation · Lookalike 1% | ₹2.1 L | 1.9% | ₹1.4K | 152 | 82/100 | Scale |
| ORR Consolidation · Retargeting | ₹1.2 L | 2.6% | ₹1.1K | 107 | 88/100 | Scale |
| BKC Value · Interest FinServ | ₹1.8 L | 0.9% | ₹3.2K | 56 | 51/100 | Fix |
| Flex Day Pass · Broad | ₹1.4 L | 1.4% | ₹583 | 240 | 28/100 | Cut |
| Hyderabad GCC · Job title | ₹1.6 L | 1.1% | ₹5.9K | 27 | 91/100 | Scale |
| Whitefield Scale-Up · Lookalike 2% | ₹2.4 L | 1.7% | ₹1.6K | 149 | 78/100 | Scale |
| Whitefield Scale-Up · Retargeting | ₹2.0 L | 2.9% | ₹1.3K | 155 | 86/100 | Scale |
| Chennai Recovery · Radius 8km | ₹2.2 L | 2.1% | ₹1.0K | 212 | 69/100 | Fix |
| Chennai Recovery · Competitor interest | ₹1.6 L | 1.6% | ₹1.3K | 119 | 74/100 | Scale |
| Noida Value · Cost-led messaging | ₹1.8 L | 1.2% | ₹1.5K | 124 | 58/100 | Fix |
| Powai Studio · Creators broad | ₹1.2 L | 2.4% | ₹1.2K | 98 | 31/100 | Cut |
| Founder Circle · Funded founders | ₹1.5 L | 1.0% | ₹4.4K | 34 | 88/100 | Scale |
| Consolidation · CFO job title | ₹2.6 L | 0.8% | ₹6.9K | 38 | 93/100 | Scale |
| Aerocity Suites · Consulting firms | ₹1.4 L | 1.3% | ₹5.2K | 27 | 81/100 | Scale |
| Pune Corridor · Engineering leads | ₹1.9 L | 1.5% | ₹4.0K | 48 | 84/100 | Scale |
Creative fatigue & AI recommendations
Per ad set
ORR Consolidation · Lookalike 1%
ScaleHigh quality, efficient CPL — increase budget.
Creative performing well — no fatigue signals.
ORR Consolidation · Retargeting
ScaleHigh quality, efficient CPL — increase budget.
Creative performing well — no fatigue signals.
BKC Value · Interest FinServ
FixMiddling quality — refresh creative or tighten targeting before scaling.
Creative fatigue likely — CTR below 1%, refresh imagery and copy.
Flex Day Pass · Broad
CutLow lead quality — reallocate this budget elsewhere.
CTR softening — plan a creative refresh within 2 weeks.
Hyderabad GCC · Job title
ScaleHigh-value leads justify the higher CPL — raise the cap.
CTR softening — plan a creative refresh within 2 weeks.
Whitefield Scale-Up · Lookalike 2%
ScaleHigh quality, efficient CPL — increase budget.
Creative performing well — no fatigue signals.
Whitefield Scale-Up · Retargeting
ScaleHigh quality, efficient CPL — increase budget.
Creative performing well — no fatigue signals.
Chennai Recovery · Radius 8km
FixMiddling quality — refresh creative or tighten targeting before scaling.
Creative performing well — no fatigue signals.
Chennai Recovery · Competitor interest
ScaleHigh quality, efficient CPL — increase budget.
Creative performing well — no fatigue signals.
Noida Value · Cost-led messaging
FixMiddling quality — refresh creative or tighten targeting before scaling.
CTR softening — plan a creative refresh within 2 weeks.
Powai Studio · Creators broad
CutLow lead quality — reallocate this budget elsewhere.
Creative performing well — no fatigue signals.
Founder Circle · Funded founders
ScaleHigh-value leads justify the higher CPL — raise the cap.
CTR softening — plan a creative refresh within 2 weeks.
Consolidation · CFO job title
ScaleHigh-value leads justify the higher CPL — raise the cap.
Creative fatigue likely — CTR below 1%, refresh imagery and copy.
Aerocity Suites · Consulting firms
ScaleHigh-value leads justify the higher CPL — raise the cap.
CTR softening — plan a creative refresh within 2 weeks.
Pune Corridor · Engineering leads
ScaleHigh-value leads justify the higher CPL — raise the cap.
Creative performing well — no fatigue signals.
