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Growth Pilot

AI growth team · India

Growth · Spend Agent

Meta Analyzer

Ad-set level breakdown of WeWork India Meta campaigns — spend, CTR, CPL and lead quality, with a scale / fix / cut verdict.

Meta spend

₹26.7 L

15 ad sets

Leads generated

1586

Avg lead quality

72/100

Ad sets to cut

2

Ad set performance

Spend, CTR, CPL, leads and lead-quality score

Ad setSpendCTRCPLLeadsQualityVerdict
ORR Consolidation · Lookalike 1%₹2.1 L1.9%₹1.4K15282/100Scale
ORR Consolidation · Retargeting₹1.2 L2.6%₹1.1K10788/100Scale
BKC Value · Interest FinServ₹1.8 L0.9%₹3.2K5651/100Fix
Flex Day Pass · Broad₹1.4 L1.4%₹58324028/100Cut
Hyderabad GCC · Job title₹1.6 L1.1%₹5.9K2791/100Scale
Whitefield Scale-Up · Lookalike 2%₹2.4 L1.7%₹1.6K14978/100Scale
Whitefield Scale-Up · Retargeting₹2.0 L2.9%₹1.3K15586/100Scale
Chennai Recovery · Radius 8km₹2.2 L2.1%₹1.0K21269/100Fix
Chennai Recovery · Competitor interest₹1.6 L1.6%₹1.3K11974/100Scale
Noida Value · Cost-led messaging₹1.8 L1.2%₹1.5K12458/100Fix
Powai Studio · Creators broad₹1.2 L2.4%₹1.2K9831/100Cut
Founder Circle · Funded founders₹1.5 L1.0%₹4.4K3488/100Scale
Consolidation · CFO job title₹2.6 L0.8%₹6.9K3893/100Scale
Aerocity Suites · Consulting firms₹1.4 L1.3%₹5.2K2781/100Scale
Pune Corridor · Engineering leads₹1.9 L1.5%₹4.0K4884/100Scale

Creative fatigue & AI recommendations

Per ad set

ORR Consolidation · Lookalike 1%

Scale

High quality, efficient CPL — increase budget.

Creative performing well — no fatigue signals.

ORR Consolidation · Retargeting

Scale

High quality, efficient CPL — increase budget.

Creative performing well — no fatigue signals.

BKC Value · Interest FinServ

Fix

Middling quality — refresh creative or tighten targeting before scaling.

Creative fatigue likely — CTR below 1%, refresh imagery and copy.

Flex Day Pass · Broad

Cut

Low lead quality — reallocate this budget elsewhere.

CTR softening — plan a creative refresh within 2 weeks.

Hyderabad GCC · Job title

Scale

High-value leads justify the higher CPL — raise the cap.

CTR softening — plan a creative refresh within 2 weeks.

Whitefield Scale-Up · Lookalike 2%

Scale

High quality, efficient CPL — increase budget.

Creative performing well — no fatigue signals.

Whitefield Scale-Up · Retargeting

Scale

High quality, efficient CPL — increase budget.

Creative performing well — no fatigue signals.

Chennai Recovery · Radius 8km

Fix

Middling quality — refresh creative or tighten targeting before scaling.

Creative performing well — no fatigue signals.

Chennai Recovery · Competitor interest

Scale

High quality, efficient CPL — increase budget.

Creative performing well — no fatigue signals.

Noida Value · Cost-led messaging

Fix

Middling quality — refresh creative or tighten targeting before scaling.

CTR softening — plan a creative refresh within 2 weeks.

Powai Studio · Creators broad

Cut

Low lead quality — reallocate this budget elsewhere.

Creative performing well — no fatigue signals.

Founder Circle · Funded founders

Scale

High-value leads justify the higher CPL — raise the cap.

CTR softening — plan a creative refresh within 2 weeks.

Consolidation · CFO job title

Scale

High-value leads justify the higher CPL — raise the cap.

Creative fatigue likely — CTR below 1%, refresh imagery and copy.

Aerocity Suites · Consulting firms

Scale

High-value leads justify the higher CPL — raise the cap.

CTR softening — plan a creative refresh within 2 weeks.

Pune Corridor · Engineering leads

Scale

High-value leads justify the higher CPL — raise the cap.

Creative performing well — no fatigue signals.