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Growth Pilot

AI growth team · India

Member Value · Wellbeing

WellSpace

A wellbeing layer on top of the workspace — therapy, physiotherapy, health camps, studios and quiet rooms — bundled or credit-based, and measured against renewal.

Members served

2,180

52% of active base

Bookings / month

3,784

Across 6 services

Wellbeing score

74

Quarterly pulse, +16 since W1

Retention lift

+6.4 pts

Users vs non-users

Wellbeing pulse

Composite score across participating centres

W1W2W3W4W5W6

Score by centre

Where wellbeing is strongest

Kharadi lowest
BKC · Galaxy82
ORR · Embassy Golf76
Whitefield69
Cyber City61
Kharadi54

Service catalogue

Partner services live in the member app

6 partners
ServicePartnerBookingsSlot utilisationNPSBilling
Physiotherapy desk clinicMoveWell41278%71Credits
Therapy & counsellingMindpath26884%79Included
Annual health check campsCura Labs94066%62Included
Gym & studio networkFlexPass1,36058%68Pay per use
Nutrition consultsPlate18441%55Credits
Guided meditation roomsIn-house62072%74Included

Programme economics

Cost and return per member

Cost per member / month

₹210

Partner margin share

18%

Attach revenue run-rate

₹68 L

Retention lift on users

+6.4 pts

Programme health

Against pilot targets

Members using ≥1 service52%

2,180 of 4,200 active members

Repeat booking rate68%

Booked the same service twice in 90 days

Slot fill rate61%

Partner slots actually used — biggest waste today

Wellbeing check-in score74%

Quarterly pulse across participating centres

Usage funnel

Reach through to monthly active users

4,200
Members reached
2,180
Booked once
1,482
Repeat users
940
Monthly actives

How WellSpace works

Bundled basics, credits for the rest

01

Bundle the basics

Therapy, health camps and meditation rooms included in every membership tier.

02

Credits for the rest

Physio, nutrition and studio access draw from a monthly wellbeing credit wallet.

03

Book in two taps

Slots surface in the member app by centre, with same-day availability shown first.

04

Measure the lift

Usage is tied back to renewal and churn cohorts so the spend defends itself.

Recommended actions

Fix waste, promote what works

Fix

Lift Kharadi wellbeing score

54 is the portfolio floor — run a physio + health camp week and re-pulse.

Trim

Renegotiate FlexPass slots

58% utilisation on the largest partner contract; move to a usage-based rate.

Promote

Push nutrition consults

41% utilisation despite 55 NPS — poor discovery, not a bad service.

Prove

Publish the retention lift

+6.4 pts on service users is the strongest renewal argument we have.